Foot Fall Detection

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Introduction:

Latest technology trends implies that Footfall analytics based on machine learning is an impressive way of counting the customer who are visiting the retail store. We offer machine learning powered AI-driven foot fall detection solution for the retail sector providing the insight required to create that positive retail customer experience. This is another way to analyse customer service offered by a store or shopping mall is satisfactory or not.

Benefits:

  • Our AI-driven foot fall detection solution offers real time analysis of the density of crowd at various places like retail stores, airports, train stations, public places etc.
  • Help to access the impact of advertising or market campaigns.
  • Helps in generating insights to target the correct audience according to the product category.
  • Strategic decision support while staffing for the retails store, shopping mall etc.



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Process:

Now a days CCTV are installed on all the infrastructure. They are generally installed over doorways and entranceways of retail stores. These CCTVs captures or record the images and then it detects, recognize and identify the person and simultaneously running a people counter which generates the record of numbers of people passing through.